identity Visual Identity Design

If your brand had no identity, noone would be able to understand or memorize it. It is very important to have a clear visual identity and keep it consistent from channel to channel — it’s the foundation where all successful marketing communication is built on.


We help you in creating a unique, original, fitting and memorable name, logo (including visual identity manual), business card and office & vehicle branding!

Logo Design

A great company needs a great logo. And sometimes a product of the company needs its own logo to be designed as well! Logo designs that are unique, interesting, functional and to-the-point are all made in Kala Ruudus. We make the logo tell a tale either about the company’s field or way of business, including its values in it.

The crutial differentiation of any brand or product starts with its visual identity, from designing a great logo.


Coporate Visual Identity Manual Design

When the logo is designed it’s time to establish the visual style of the brand in all channels. Keeping a consistent look, your clients understand and remember you much better. You also look more trustworthy.

Corporate Visual Identity Manual (CVI, CIM) consists of visual examples how to show the brand in different channels. How the logo should be used, and how it should never be used on a design. What are the font styles and colours of the brand and how to use them. Are there any patterns that add to the look. And how the company’s business cards, branded cars etc should look like.

Office Branding and Vechicle Design

The office of a company, it’s vehicle park and sometimes employees’ working clothes are marketing communication channels like any other. We help you to design and brand your office space and make your vehicles look attractive and work as a great communication channel with thought-through designs.



Trükireklaamid ja trükised
Logode tegemine ja firmagraafika
Veebilehtede disain ja arendus
Videote tootmine ja animatsioonid
Sündmuste korraldamine

E-card: Parliament of Estonia 2018

Krausberg logodisain

Identity design: Krausberg

Veski Mati makaronitester trüki erilahendus

Funny print ad: Veski Mati pasta-tester

Veebidisain ja veebiarendus

Web Design:

Radius Machining logodisain

Identity Design: Radius Machining

Exhibition Design: Polar Bears in Tallinn Zoo

Mündriku residents logodisain

Logo: Mündriku Residence

Explainer Video: The Energy Check

E-card: Parliament of Estonia

Explainer video: Climate Change Explained

TV Ad: Road Administration for Kids

Explainer Video: Football Ticketing System

Web Design: Folderit



Advertising agency Kala Ruudus

Address: Toompuiestee 33A, 10149, Tallinn, Estonia
Reg. code: 10280963
Telephone: +372 631 3388